b'OUR IDENTITYOur logo is the simplest and most recognizable representation of our brand. It builds upon our heritage, while communicating the continued confidence and enterprising efforts that are defining our future.THE EVOLUTION OF OUR IDENTITYBased on the wordmark of the former Auburn Automobile Company, the City of Auburn began using the chevron logo in the 1980s. The citys official monikor is Home of the Classics, a reference to the classic automobiles once manufactured there. The chevron logo has evolved right along with thecitys development. Todays logo design communicatesstability and progressiveness while paying homage to Auburns beginnings.1980s WORDMARK14CITY OF AUBURN BRAND GUIDELINES'