b'INVITING ENVIRONMENTSThe City of Auburn brand is more than just a logo, a statement or a building entrance. Our brand is the culmination of how people feel when they interact with anything that represents the citywhether thats a meeting, a phone call or their monthly utility bill.Thats why we have taken great effort to design the environment where the business of government is conducted. Whether its the subscriber demo lab inside Auburn Essential Services or the highly secure Data Center, each space has been intentionally organized to support what needs to happen within it. The materials used in each space provide context that speaks to our Citys commitment to progress and innovation. Together this thoughtful design and attention to detail ensures a space that is professional, maximizes efficiency of staff and reflects our good stewardship of community assets.Every space within our facilities is an opportunity to create an experience that helps our constituents actively participate in our brand. That is why every detail reinforces our brand tenets: Accessible, Authentic and Always Responsive.58CITY OF AUBURN BRAND GUIDELINES'